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| Personal? Yep. Professional? Check. Last time you wrote one? Umm... A handwritten note can have a big impact for just a few cents. |
Chemistry. Allure. Charisma. Je ne sais quoi.
Whatever you call it, most successful companies have "that certain something" that sets them apart. Of course there are specific strategies you will execute to drive your marketing forward, however, your message is always rooted in your company's personality. Your customers want to know the genuine personalities of your team... but each office has a few individuals with a little too much personality. (Or so to speak.) Customers also need to be treated with respect and made to feel comfortable -- a pleasant experience is what keeps them coming back! So how do you find the right balance?
Today I ran across this blog post, an entertaining guide to "Uping Your Personal Dignity Quotient." Each tip contains some common sense suggestions that balance personality and professionalism:
1. Don’t clamor for credit when you do good things
The more time you spend looking over your shoulder to make sure everyone sees you being good, the less time you actually have to be good.
2. Play the “wouldn’t you be sorry?” game with yourself
"Wouldn’t you be sorry if this hilarious sexual anecdote that you are about to write an email about was forwarded around?”
3. Watch ya mouth
Ask yourself: Do I need to say this? Can I pause a beat to decide if this joke may offend someone? Does this cruel remark I’m about to make need to exist in the world? Who will benefit from my sharing all these colorful details of recent medical troubles?
4. Act like you’ve been there before
If you’re in a situation where you are either excited or uncomfortable, the best thing to do is to act as though you’ve been there before. I find that if I am working to project calm steadiness outward, usually my brain feels calm and steady as well.
5. Respond gracefully to a-holes
Don’t yell back at them. Don’t swear. Don’t call names. Calmly stand your ground, secure in the knowledge that eventually you will emerge triumphant.
The more time you spend looking over your shoulder to make sure everyone sees you being good, the less time you actually have to be good.
2. Play the “wouldn’t you be sorry?” game with yourself
"Wouldn’t you be sorry if this hilarious sexual anecdote that you are about to write an email about was forwarded around?”
3. Watch ya mouth
Ask yourself: Do I need to say this? Can I pause a beat to decide if this joke may offend someone? Does this cruel remark I’m about to make need to exist in the world? Who will benefit from my sharing all these colorful details of recent medical troubles?
4. Act like you’ve been there before
If you’re in a situation where you are either excited or uncomfortable, the best thing to do is to act as though you’ve been there before. I find that if I am working to project calm steadiness outward, usually my brain feels calm and steady as well.
5. Respond gracefully to a-holes
Don’t yell back at them. Don’t swear. Don’t call names. Calmly stand your ground, secure in the knowledge that eventually you will emerge triumphant.
I encourage you to check out the whole article here and pass it around to your team!
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